Multi-Author Signing Events

This week I’ll be heading up to Newcastle (approximately a 6 hour drive away) to attend the Dedicated Ink Author Signing Event. Multi-author signings are a relatively new invention in the book world, created in part as a response to the fact that for independent authors it’s always been difficult to arrange events in bookshops, which makes it hard for authors to meet their readers face to face.

I first became aware of events like these in 2013, mostly taking place all over the USA. These events attract hundreds, and sometimes thousands of readers and bloggers, and can be an amazing way to find new fans and make connections. In the UK they’re a relatively new phenomenon. I attended my first as an author in April 2015, when I attended the BRITISH BOOK AFFAIR in London. As a relative newcomer (I think I still am really) I was awed by authors like Christina Lauren, Abbi Glines, Samantha Young and so many more who were kicking it at writing and selling amazing books.

Since then, I’ve attended another 3 signings in York, Leeds, Berlin and Southend-on-Sea, which makes Newcastle my sixth event of this kind. For those of you who’ve never been to a multi-author event like this, they tend to look a bit like this:

Multi-Author Events

Authors are there not only to sell books (and in fact this is often the lowest on their list). Instead they’re there to connect with readers, to give out a whole lot of free swag, and to make sure we all have a good time. The signings tend to last all day — long enough for readers to make their way around the big hall that usually holds anywhere between 50 to 100 authors — and then afterwards there’s usually an evening party where authors, bloggers and readers all mingle together. This is usually the best part  of the day for me — a time when we can finally relax and enjoy talking about everything to do with books.

Signing After Party

Preparing for an event often involves spending time in a Facebook group where we get to know the readers who will be attending, ordering swag (see below for a picture of some of mine), making sure I have enough books and also setting up pre-orders for those who like to pay before the day. And because Newcastle is so far away, it also involves making travel arrangements, booking hotels, and making sure the kids and the dog are looked after while I’m gone!

Some of the Swag I’ll be taking to Newcastle!

After Newcastle, I’ll be attending ChapterCon in August (which is not only a signing, but also an author conference) and then in 2018 I’ll be heading to Belfast, Leeds, York, Edinburgh and Brighton. I’ll also be heading over to RARE in London as a reader! Busy times.

So how about you? Have you been to a multi-author event before? If you haven’t would you consider going? And if you have, what event will you be attending next?

And if you want more information on where to find me, check out my News and Events page.

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Summer's Lease by Carrie Elks

Summer’s Lease

by Carrie Elks

Giveaway ends July 13, 2017.

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